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It is truly said and experienced that the last 10% of your web-site designing takes almost the same time as the  first 90%. A good site is always under construction, that doesn’t mean that you should keep your web-site in your local hard-disk all the time, you have to upload it to the web-server you so keenly registered. As a law of physics there is no hundred percent efficient machine, may be your web-site isn’t 100% optimized either but its time for you to upload, so before you get your cigar and start uploading, here is few checklist that you should follow.

1. Broken Links: Nothing is more irritating then broken links, use your designer software Frontpage or Dreamwaver or what-ever you used to check whether any file or graphic link is missing. I put stress on this point do check this. No broken links anywhere.

2. Image Alt tag: Do put the image description or the keywords if you are search engine conscious in the image tag. This is important at least to  the images which are at least linking the web-page to some other page.

3. Link Check: I know you aren’t going to do this but it happens sometimes, some images or text stating Click Me and no hyperlink active in them. Have a look at your web-site and be sure there isn’t anything of this sort.

4. Meta Tags: 35% of the web-pages of your competitor make no use of the important meta tags such as keywords or description, God knows why but you can claim a better position in all search engines by making use of meta tags. Use them on each page! Go ahead, do it now.

5. ASP/Database: When you load your web-site be sure you load the global.asp and your database files as well. Automatic uploading programs wont make such errors but if you are using your FTP program make sure you do justice with them too.

6.  Cgi-Bin : Your perl scripts or the CGI EXE must be placed in the cgi-bin folder at the root. Place it anywhere else and it would be downloaded for the user in his hard-disk and your web-site will still be asking subscribe to my news-letter.

7. Hard Linking: That’s a mistake, never make linking like http://somewhere.com/images/shadow.gif use instead ./images/shadow.gif that way when you change your domain-name you don’t have to edit all those web-pages again. Use relative linking as explained above.

8.  Speed: A web-site when uploaded from the local hard-disk to the web-server may no longer be the same in speed; heavy graphics and background music is not good always. If you have to use them always use the ALT tags. If you are showing a flash intro have a link to ‘skip’.

9. Inter house linking: This is important, all of your web-pages must be linked to each other. Though it isn’t necessary to link all of them to one index page, it may have a tree structure one page linking to another two page and the two page linking to another four pages. This is important for search engine robots, which crawl page to page with the links that you have provided.

10. Spelling/Grammer: Check spelling and grammatical errors in your web-pages. It is ok to do regional justice like Indians write colour and Americans color but no one writes colur!

11. Terms & Conditions: Read the terms & conditions of the web-server you are loading to, if it’s a free service make no mistakes they will kick your web-site out for a single mistake.

 

About the author: Zeeshan Alam is a computer programmer his major product being http://sysdetective.netfirms.com  a monitoring software FREE DOWNLOAD available, he also runs a site on free software downloads, at http://flash.to/indianshareware  you can also reach him at zeeshan@konzoo.com

 

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